Posts tagged ‘Branding’
Acts not Ads: HumanKind by Leo Burnett
When you think of advertising you think of crap. Most advertising is crap. Same shit different day, right? Not according to Leo Burnett Wherever there’s a problem, there’s an opportunity. In a sea of bad ads, the cream rises to the top. Over the past few years, renowned and traditional agencies have begun to take [...]
Textbook Guerrilla
When done right, ambient and guerrilla marketing can make a tremendous impact. If targeted and executed properly, a simple idea can give vast value to a brand in the minds of consumers, throughout the blogosphere, and to the company’s bottom line. Fretex is a secondhand clothing chain based in Norway that’s a derivative of The [...]